Social Media in the Defence and Military Sector

Memo

Social media has become an increasingly vital tool for the Armed Forces in the 21st Century, not only to reach out to a wider and younger audience globally for recruitment and information purposes but as a new front in warfare. Serving military and government personnel have access to new platforms and information, leading to an increase in their personal communications but also an increase in information risk management. Social media channels are also heavily sued to promote armed forces’ activities abroad and increasing transparency with host societies (a strong part of the "Hearts and Minds" campaigns). This event is primarily focused on how the military and defence agencies use social media in their day-to-day activities such as communication, recruitment, and during operations and campaigns. This year will also feature sessions on cyber warfare and using social media platforms for open-source intelligence gathering and the conference will enhance understanding of social media usage and increase awareness and engagement between the military and the public. Hear from experts from government agencies on how they use social media to promote their campaigns and engage directly with the public. Get updates from the platforms themselves and how they engage with the defence and military sector. PRE-CONFERENCE WORKSHOP | 27TH NOVEMBER 2018 - 1.30pm- 5.00pmThe Goal of Behavioural Change: Best Practice Thoughts for Defence CampaignsLed by: Joanna Timmermann, Director, Kinetic Thinking WHO SHOULD ATTEND• State and local government officials in Communication / PR / Digital media roles• Social Media Management Software• Content Creation / Management Services• Mobile Apps / App Development• Social Networks• Analytics / Measurement Software• Social Listening / Monitoring Tools• Content Management Systems / Microsites• SMS Alert Services• Email Marketing Automation Platforms URLs:Booking: https://go.evvnt.com/239253-2?pid=5569Brochure: https://go.evvnt.com/239253-3?pid=5569Inquiries: https://go.evvnt.com/239253-4?pid=5569Tickets: https://go.evvnt.com/239253-5?pid=5569MobileApp: https://go.evvnt.com/239253-6?pid=5569 Time: 8:30 am to 4:30 pm Prices:Commercial Organisation - Conference and Workshop: GBP 2098.0,Commercial Organisation - Conference only: GBP 1499.0,Commercial Organisation - Workshop only: GBP 599.0,Military, Government and Public Sector - Conference and Workshop: GBP 1498.0,Military, Government and Public Sector - Conference only: GBP 899.0,Military, Government and Public Sector - Workshop only: GBP 599.0,Promotional Literature: GBP 999.0 Speakers: Major Laurence Roche, Media Relations, Public Affairs Office, HQ Allied Rapid Reaction Corps, Squadron Leader Tim Barlow, SO2 Digital Air Media and Communications, Royal Air Force, Ms Sally Taft, Digital Content Manager, RAF100, Brigadier General Hans Damen, Leader Taskforce Logistics, Dutch Ministry of Defence, Mr. Anthony O’Bryant, Deputy Army Digital Media Division, US Army, Colonel Julio Garcia Lodeiro, Chief of Army Public Affairs Office, Office of the Chief of Staff of the Spanish Army, Mr. Benjamin Heap, Senior Expert, NATO STRATCOM Centre of Excellence, Lucy Ellis, Communications Advisor, Canadian Joint Operations Command Headquarters, Canadian Department of National Defence, Mr. Richard Cole, Consultant, Richard Cole Consultancy, Major Laurence Roche, Media Relations, Public Affairs Office, HQ Allied Rapid Reaction Corps, Colonel Joseph Tan, Director, Nexus, Ministry of Defence, Singapore, Mr. Harald Nygaard Kvam, Digital Editor, Norwegian Armed Forces Media Centre, Mr. Steven Mehringer, Head, Communications Services, Public Diplomacy Division, NATO, Ms Tiffany Miller, Director for Digital Media and Strategy, Office of the Secretary of Defense, US Department of Defense, Major Nina Raduha, Civil Military Interaction and Cooperation, Slovenian Armed Forces, Mr. Nicolas Clark, Communications Manager UK, Saab, Mrs Alicia Kearns, Independent Counter-Terrorism, Disinformation and Crisis Management Communications Consultant, Alicia Kearns, Dr. Abdullahi Tasiu Abubakar, Lecturer in Journalism, City University London Venue Details: Holiday Inn London - Kensington Forum, 97 Cromwell Road, Greater London, SW7 4DN, United Kingdom