If we have learned one thing in recent years, it's that facing a tourism crisis is no longer a question of "IF?", but a question of "WHEN?" and "how PREPARED will we be?"
As a professional in the tourism industry, you know that in our business you cannot afford NOT TO BE PREPARED. So, how would you like to meet the best experts in tourism marketing? Gain a ready to use toolkit for crises management and Learn how tourism reacts to a crises and how to take control and recover?
The Israel Ministry of Tourism, the Jerusalem Development Authority and The Israel Incoming Tour Operators Association joined forces to initiate the International Tourism Security Summit (ITSS) to be held on October 7-9, 2018 in Jerusalem.
ITSS is a wide platform for major decision-makers in tourism and destination marketing, in which knowledge and experience will be shared, ideas will be exchanged and mutual learning will occur so that each attendee will gain a ready to use toolkit to be taken back home and implemented.
This pioneering summit looks at the intersections of tourism with security and crises, with regards to crisis management, crisis communication, destination image management and recovery marketing. The summit is a meeting place for any travel and tourism decision maker, marketer, operator and security professional that may be affected by a crisis or a security event.
We expect a large variety of professionals, stakeholders and senior decision makers in the travel, tourism and security industries with emphases on Marketing and Strategy Managers that are in charge for tourism marketing strategy, crises management and image management.
Time: 09:00 to 17:30.
Venue details: Inbal Jerusalem Hotel, 3 Ze'ev Jabotinsky Street, Jerusalem, 92145, Israel.
Participant / Early Bird Registration - Until 16 July 2018: USD 500.0,
Student / Early Bird Registration - Until 16 July 2018: USD 300.0.
Speakers: MK Yariv Levin, Israel Minister of Tourism, Nir Barkat, Mayor of Jerusalem, Yossi Fatael, CEO Israel Incoming Tour Operators Association, Dirk Glaesser, Director Sustainable Development Programme UN World Tourism Organization (UNWTO), Andrew van der Feltz, Senior Director Business Development EMEA and APAC Expedia, Mor Schlesinger, Engineering Manager Google, Carol McGury, INCON Co-Chair, PCMA Foundation Chair-Elect Executive Vice President, Event and Education Services, SmithBucklin, Ilanit Melchior, Director of Tourism Jerusalem Development Authority (JDA), Matthew Finn, Managing Director Augmentiq, Rolf D. Freitag, CEO IPK International, Roy Graff, Managing Director Dragon Trail Interactive, Keiko Nishimoto, Senior Consultant Japan Convention Services, Irfan Önal Director, London Office Turkey Ministry of Culture and Tourism, Prof. Eli Avraham, Academic Supervisor, Department of Communication, University of Haifa