As the journey towards a data-driven future continues to accelerate, there is still much to do to advance analytics capabilities and approaches across all engineering teams. By breaking down data silos and building an integrated view of data across all disciplines, all regions, all the business – O&G operators have the potential to find solutions to common technical challenges in a completely new way.Now is the time to modernize data architecture and further the implementation of new data analytics tools, ML and AI to enable better interrogation, interpretation and optimization of data as a business asset. Applied Data Analytics Upstream is collaborative in nature, bridging the gap between Data and Business teams to talk about the practicalities of data applications in the field. From how to prepare the data – through to manipulation and interrogation to solve common business challenges – this conference is 100% focused on how oil and gas operators can drive more value from data in today’s environment of cost savings, efficiency and production optimization.